ironSource and Supersonic have merged

ironSource and Supersonic have merged, creating the most complete independent mobile monetization and distribution platform for developers. Combined, our product offering is deeper and our reach is wider, enabling a world-class product offering with massive scale to provide developers and advertisers the industry’s most complete end-to-end solution for mobile monetization and marketing.

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The driving force behind this merger was a deep mutual understanding of the challenge developers face today in working with multiple partners in order to achieve their distribution and monetization goals. Instead of implementing multiple SDKs, developers can now use a single powerful SDK for all their mediation and monetization needs, including rewarded video, offer walls, video, and display. Instead of working with various different UA solutions in order to attain the necessary scale, our partners will now benefit from access to one potent platform which truly understands performance marketing and reaches over 1 billion users every month. With our combined technology, developers will be able to reach and exceed monetization and distribution goals, easily.

Client relationships are central to both companies and that won’t change moving forward. Our existing partners will continue to work with the same dedicated teams, who will now be able to offer them a more comprehensive set of solutions.

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Founded in 2009 in Tel Aviv, SuperSonic has 250 employees with offices in SF, NY, TLV London & Beijing. Supersonic leads the industry when it comes to helping major developers better understand and monetize their users, as well as offering developers a full solution for their mediation and monetization needs. Video is fast-becoming the most effective and least intrusive ad unit available, providing superlative ROI for advertisers and seeing high engagement from users, and now ironSource’s partners will benefit from Supersonic’s strength in video mediation and monetization.

Adding massive combined reach to proven technology and rich data positions the new company to become the market leader in providing mobile analytics, distribution and monetization solutions. We’re all excited by the opportunity to become a stronger strategic partner for our developer clients, and to offer a compelling one-stop-shop solution for all your needs.

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