List/Grid Tag Archives: Advertising News

PulsePoint Taps Republic Project To Offer Innovative Rich Media Ad Solution – Unifies Mobile, Social & Display At The Click Of A Button
Republic Project’s “Fire Blaze” Technology System Merges Display, Native & Social Ad Formats While Integrating Bes…
AdTheorent Unveils Real-Time Learning Platform for Mobile Advertisers
AdTheorent’s Real-Time Learning Machine™ Delivers Massive Lift in Real-Time Bidding Campaigns for Leading Brands; New …
Adbrite Closing Down As Of Feb 1, 2013.
Dear adBrite Publisher, Over the last few weeks, adBrite and its management have been evaluating the go-forward plan fo…
Glam Media and Moat Establish Industry-Leading Content Analytics That Go beyond Page Views and Shares
GLAM MEDIA AND MOAT ESTABLISH INDUSTRY-LEADING CONTENT ANALYTICS THAT GO BEYOND PAGE VIEWS AND SHARES BRISBANE, CA—Janu…
MediaMath Acquires Akamai’s ADS Data Cooperative Solutions; Companies Sign Agreement to Provide Pixel-free Technology
Enhances MediaMath’s existing data management platform and leverages pixel free targeting capabilities to provide…
Accelerated Media, Audible Magic Team to Aid Interactive Advertisers
Audible Magic to Demo New Cross-Platform Interactive Ad System at CES. LAS VEGAS – Accelerated Media, a market…
Mercury Media Acquires iMarketing to Establish the Largest Independent Integrated Performance Marketing Agency in the U.S.
SANTA MONICA, Calif. – Mercury Media, a leading direct response television media agency, announced that it has ac…
OpenX Closes $22.5 Million Series E Funding to Accelerate Development of Global Digital Revenue Platform
New Investor Samsung Venture Investment Corporation Leads Round Following Significant Company Growth LOS ANGELES, Janua…
Facebook Graph Search: The Picture for Advertisers
With the Beta launch of Graph Search today, Facebook aims to let users search through all their friends’ data in one pl…
comScore Releases December 2012 U.S. Online Video Rankings
Fullscreen Climbs to #2 in YouTube Partner Channels Ranking for the First Time RESTON, VA, January 14, 2013 – comScore,…
PointRoll Announces Promotions
New York, NY – PointRoll, a Gannett company and the leading provider of digital marketing technology, today announced f…
Tablets Pull Ahead of Pack in Strong Q4 2012 for Paid Search Advertising
Q4 2012 Online Advertising Report by IgnitionOne highlights growth in search spending and mobile advertising NEW YORK –…
Quantcast Acquires MakeGood Software
Quantcast (www.quantcast.com), an audience measurement and targeting provider for advertisers and publishers, has acqui…
Matomy Media Group Acquires MediaWhiz
TEL AVIV, ISRAEL and NEW YORK, NY–(Marketwire – Jan 7, 2013) – Matomy Media Groupannounces the acquis…
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